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What Corporate Publishing is In what form are CP manifested Custom LAB Services Projects FAQ To order magazine
In what form are CP manifested

Team

Head of Business Development of Sanoma Magazines Ukraine: Roman Sulima

CEO: Yulia Stefanishina


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Tel.: 044 390 58 70

e-mail: info@sanomamedia.com.ua



B2C Business-to-Clients, a magazine for clients
These are publications intended to increase consumers’ loyalty to a product and the services of a company. ‘Client’ publications not only acquaint readers with a company’s latest developments but also, as a rule, provide information about its educational and social character.

B2B Business-to-Business, a magazine for partners
These are publications for partners of the company. Its attention is focused on company news and information of a professional nature.

B2P Business-to-Personnel, a publication for employees
Internal corporate publications. Their role is to improve communications between colleagues of a specific company and to provide information about any company developments, its progress and indeed its own employees. As a rule, such publications are only circulated internally within the company.

There also exist:

Made-to-order publications: (often used, for example, to promote a specific brand image, for any kind of business or company, in an indirect, subliminal way).

Event-Publications (spotlighting any kind of corporate event).  

Reports

(professionally registered, drawn-up documents, containing information about companies’ annual reports).

Esquire
Cosmo Bride
Casaviva
Sensa Magazine
Harper’s Bazaar
Good Housekeeping
Story
Men’s Health
Cosmopolitan